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What is Twiga Food and It's Impact in Kenya

Writer's picture: Wilson NjorogeWilson Njoroge

Twiga Foods is a Kenyan-based company that leverages technology to improve the agricultural and food distribution system. It connects farmers and vendors to create an efficient supply chain for fresh produce and other goods.


What Twiga Foods Does:

1. Connecting Farmers to Markets

  • Twiga Foods provides farmers with a platform to sell their produce directly to retailers, eliminating middlemen and ensuring better prices.


2. Efficient Distribution

  • The company uses technology to streamline the logistics of collecting produce from farmers and delivering it to vendors, restaurants, and markets in urban areas.


3. Supply Chain Optimization

  • Twiga reduces post-harvest losses by maintaining cold storage facilities and utilizing data-driven inventory management to prevent waste.


4. Technology Integration

  • Through its digital platform, Twiga Foods allows farmers and vendors to place and track orders via mobile phones, simplifying the process.


5. Product Range Expansion

  • Apart from fresh produce, Twiga also distributes other consumer goods such as grains, cooking oil, and packaged foods, enabling vendors to stock diverse products.


6. Empowering Small Businesses

  • By providing affordable and consistent supplies, Twiga Foods supports small vendors and shop owners, helping them grow their businesses.


Conclusion

Twiga Foods' model has significantly improved food accessibility, reduced inefficiencies in the supply chain, and contributed to Kenya's agricultural sector transformation.

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